A Woman’s Review of “The Game: Penetrating the Secret Society of Pickup Artists” by Neil Strauss

by Sarah · 8 comments

“….seduction is a dark art. Its secrets come with a price and we were all paying it, whether in sanity, school, work, time, money, health, morality, or loss of self.”
-Neil Strauss

Sarah Ann reviews "The Game: Penetrating the Secret Society of Pickup Artists"

Sarah Ann reviews "The Game: Penetrating the Secret Society of Pickup Artists"

Hey boys, Sarah Ann, your friendly neighborhood wing girl and part-time model, here! Even before I was a wing girl and dated one of the ABCs of Attraction’s PUA instructors (yes, I knew what he did for a living before we even started dating), everyone told me,

“Sarah Ann,  you just HAVE to read the bible for the entire Seduction and Pick Up Arts Community!”

Considering what I’ve read from “The Game” and everything that I knew about the community beforehand, I’d like to think that the ABCs of Attraction is a fairly ethical  company with pretty “normal” (albeit interesting, flavorful and occasionally intense) people especially now that I’ve finished reading the book and have something to compare them to.

I was surprised after reading “The Game” just how normal in comparison “my ABCs boys” (I’ve come to think of both our students and the instructors as “my boys”) actually are.

I think what makes a good pick up artist- or in this case I shall call them dating coaches- is the ability to relate to students.  If a coach can’t recall the beginners hell they experienced then they are no help to their students.

I’ve met coaches that seem to be on another planet and lack the ability to have NORMAL, much less HEALTHY, human interaction. The Asian Playboy (just JT to all of his friends) has some of the most horrific beginners hell stories I’ve ever heard and he’s not afraid to admit it or talk about it over and over again. If you don’t know what I’m talking about, you probably are THAT type of creepy robot PUA coach.

It’s all about maintaining yourself in all of this and not losing touch with the rest of the world.

It sounds heavy, but until you actually encounter weird PUA community guys (which is one of the few negative things I’ve encountered now that I run with the ABCs crew as a wing girl) , you won’t really know what I mean.

Anyways, on to my book review: “The Game” by Neil Strauss is a concise and clear account of the beginnings of pick up as it is known today, while still being a brutally honest account of an Average Joe turning into the guy everyone wants to know.

This book was nothing like I expected.

I mean, I knew it was the holy grail of pickup with its black leather cover and gold leaf pages. It’s a resource that every respectable PUA reads, pretends they have read, or are in denial about having read. This is not a mere instructional how-to book but rather an autobiography of Neil Strauss’s first years as a pick up artist and the rise of this “secret” community. After I closed the last chapter, my outlook on the community as a whole had changed….for the better!

A word to the wise: When I waltzed into Barnes and Noble to pick up my copy of “The Game”, I went to the self-help section. It seemed like that would be the most likely place to keep it. About ten minutes later I still hadn’t located it so I had to ask the elderly clerk if they had any copies. She immediately told me they keep it up at the register (obviously I’m not the only one to ask). A little embarrassed, I walked up and asked for a copy. The girl there got it for me and I asked why they kept it in lock-down. She said that guys are really embarrassed to buy it so they were just stealing it.

A thought occurred to me, wouldn’t it be more humiliating to be caught stealing The Game?

I’d like to think the entirety of “The Game” is true, but as with any autobiographical work, I’m sure some details have been altered, conversations modified, and facts might be a little hazy. Ultimately though, Neil Strauss has managed to put humanity into pick up. His argument is that pick up, at it’s bare base level, is just a couple of guys that want to be able to communicate with women…and maybe sleep with a few along the way.

I commend him for his brutal honesty and sharing in his successes and in some cases major, embarrassing failures.

His account was extremely detailed, awkward, and painful but he seems to have left nothing out. From a beginner’s standpoint, I think this book is a necessary read. Many men (and boys) get into pickup for the wrong reasons or to use it more as a weapon. The Game offers insight into how best to use this skill set for good. Additionally, I think women can benefit from reading this book, but it would be for the disadvantage of the male gender if they did.

A lot of what Neil Strauss has to say deals with the psychological. If women and men understood where the other was coming from, it would resolve a lot of drama.

“Sexual choice is one of the only areas where women are indisputably in control. It’s not until they’ve made a choice, and submitted to it, that the relationship is inverted-and the man is generally back in a position of power.”
– Neil Strauss

So then I started reading the saga of Project Hollywood and these pickup artists, the so-called MPUAs, with incredible fascination and it sort of felt like I was Sigourney Weaver in Gorillas in the Mist except this was a secret seduction society closed off to women like me.

On an entirely separate note, I found the emotional ride that Neil Strauss takes on his journey throughout ‘The Game’ to becoming a pickup artist fascinating. Men are generalized as being unemotional and non-committal (ie creepy). I don’t know if it’s a pickup artist thing, but these guys wear tearing themselves and each other up! The narcissism, fights, and tears described in this book were a complete surprise.

The dynamics within Project Hollywood were interesting to say the least. Between the “out of touch with reality” master pickup artist Mystery (Erik von Markovik), his venusian artist rival Tyler Durden’s (Owen Cook) little Real Social Dynamics army, and the other visitors coming in and out at all hours, the clash of the egos within this shadowy seduction community must have been out of control.

I was a little surprised by some of the things Neil Strauss said about Ross Jefferies in ‘The Game.’ After hearing so many things about him most of the information in ‘The Game’ seems to contradict my initial impression of him. However, Neil Strauss did give him due credit as being a pivotal role in the development of pickup artists everywhere. Speed Seduction seems a little foreign to me maybe because I’ve never had the pleasure or perhaps displeasure of experiencing it. Anything that implies an escalated and unnaturally fast change of events leaves me a bit skeptical.

He also referred to himself as a seduction guru. Ross Jeffries was one of the firsts, he has earned the right to that title, but the word guru is not appealing to me. The idea of a man having a pickup artist guru is a bit creepy. Since I’ve been helping out with the ABCs of Attraction, I haven’t really considered Asian Playboy a guru.

JT doesn’t even consider himself a ‘pickup or seduction guru.’ I don’t think I’ve ever heard him say that or even call himself a MPUA. As he once remarked to me:

“If you have to call yourself a MPUA or guru, then you’re not. A MPUA or a guru.

In my personal and female opinion, JT Tran is really a life or dating coach and an example for other men to follow.

To me the word guru implies something mystical and with the mystical comes an illusion or a trick. Following a guru would be like following a magician around. I feel like they would show you some tricks but only a few at a time and only if you pledge your allegiance to them. The community as a whole might benefit from shifting their thinking from worshiping a MPUA to allowing themselves to be taught by a life or dating coach.

As for the things I didn’t necessarily buy in to: the chapters on using hypnosis were disturbing and peculiar to me. Not being a firm believer in hypnosis, I couldn’t really understand all of the experiences Neil Strauss had learning and executing it. Then again, maybe it’s one of those things you have to see to believe since I’ve never (knowingly) experienced hypnosis.

I also laughed at his description of his bag of tricks and props that he would bring out in a manbag/purse to the bars and clubs. I don’t even carry that much stuff to the club. However, if the shoe fits, flaunt it!

This is in the same vein as peacocking, probably one of the most well known methods, the easiest to screw up, and the most difficult to master. Every girl can appreciate a well-dressed man. Not every girl can appreciate a ridiculous looking man. Even Neil Strauss admitted in ‘The Game’ that Mystery looked ridiculous most of the time when he was peacocking, but then again he’s Mystery and can get away with it.

I agreed with the idea of wearing one accessory or article of clothing that might be a bit over the top or that will catch the eye. A whole outfit of crazy is pushing you into the weird zone and I’ve seen too many real life examples of peacocking go wrong.

Neil Strauss also talked a lot about Negging in ‘The Game.’ This method has its time and place and should be used with caution. I understand its value and that it can be pivotal in breaking down certain types of girls. At times, I’ve even used negging myself when talking to guys.

I think the problem with negging is its ability to be overused or to come across as fake/forced. Maybe I notice it more than others, but there is nothing more frustrating than carrying on a perfectly legitimate conversation only to have the guy ‘neg’ me, which usually comes across as a misplaced insult. This method also has the ability to make you look like what Strauss would call a ‘PUA robot.’

And this is ultimately why I so much prefer the ABCs of Attraction’s way of teaching holistic pickup. By giving guys a solid foundation and not just isolated aspects of tactics, we turn boys into men without churning out pickup artist clones and robots.

In fact, that’s also why I ended up dating one of the ABCs of Attraction’s pickup artist instructors even though (or maybe because) I knew he was a PUA beforehand. Because he didn’t actually seem like a PUA Robot like other Seduction Community pickup artists in ‘The Game.’

The overall message that I found in ‘The Game’ is don’t take yourself seriously, find what works for you, and don’t try to be something you’re not. It’s one thing if you want to be the best version of you. It’s another thing entirely if you morph into a PUA robot copycat.

{ 8 comments… read them below or add one }

Stephanie Vega January 3, 2011 at 6:11 pm

I’ve never payed to much attention to all of the “How to pick up girls” books that litter the shelves at book stores. I guess my thought has always been “either you’ve got it or you don’t and no book is going to change that.” But I’ve heard a lot of people swear by these lately. Whether they’re actually helping or merely making people THINK they’re helping, books like this are obviously successful. Great review! Thanks!


Anonymous January 4, 2011 at 1:17 pm

I’ve never even flipped through one of these types of books and don’t really think techniques like this would work on me… or maybe they work so well on me I have no idea they’re being used! Well written review. I enjoyed reading it.


girl games January 12, 2011 at 5:07 pm

The Game is not ‘take itself seriously, find what works for you, and not try to do something you’re not.


Mikkoli2003 January 28, 2011 at 9:04 am

Oh gosh, I guess these type of books would help if you really don’t have game or really shy.
One of my best assets is that (besides being tall and devilishly handsome, LOL !) I’m very informed on many different subjects so that i can chat about anything.
Good review Sarah


spiral43 April 27, 2011 at 8:38 am

It is unfortunate. It really is. But this needs to be done.

You’ve been a wing girl and it doesn’t seem you understand the material. (shocking, but true) It kind of puts me off JT’s seminars. From this post, it just seems you don’t really have any real understanding of the male mind set.

1. Men were stealing books out of embarrassment, and your first reaction was to criticize them, instead of explaining their rational. It seems you don’t have any insight on why they did that.
2. The word “creepy” keeps coming up in your post, A LOT. In fact, I would guess that your default reaction to most men is “creepy”. At least, that is the impression I have gotten.
3. You were suppose to review the book, but you went off on a tangent with your personal hang ups about the word ‘guru’. Nothing to do with the book.
4. You said in you post, “The idea of a man having a pickup artist guru is a bit creepy”. Notice again the word “creepy”. You were a wing woman, and the idea of a man having a pickup artist guru was creepy? How does that work?
5. You tried to separate JT from the “gurus” that you didn’t like. Again, that has nothing to do with the book. Advertising JT like that seems like a cheap plug.
6. More importantly, JT is a seduction guru. No denying it. He is the ASIAN PLAYBOY. His website “ABC’s of attraction” refers him as a “PUA” Hundreds of Times. Calling him a dating coach or life coach does not change what he does, who he learned it from, and what his techniques are suppose to do.
7. You have seem to have get easily confused on concepts and then rationalizing them away. JT is a guru. So you labeled him something else which makes it okay. You dated one of the instructors from JT’s crew, and “The idea of a man having a pickup artist guru is a bit creepy” to you. So you labeled JT’s method as “holistic pickup” and now you are fine with it. I mean, I can’t be the only one picking this up.

I don’t know. Something was just really… off about this post. It could be your writing style, or I’m just more observant than most, but I didn’t feel good after reading it.
If you want to discuss this more, shoot me an email.

Thank you for reading


Katelyn Hyde April 29, 2011 at 6:45 am

Good review. It made me interested to read it too. Thanks to you, I know what to expect in this book.


Anonymous August 18, 2011 at 8:35 am

>>>>When I waltzed into Barnes and Noble to pick up my copy of “The Game”, I went to the self-help section. It seemed like that would be the most likely place to keep it. About ten minutes later I still hadn’t located it so I had to ask the elderly clerk if they had any copies. She immediately told me they keep it up at the register (obviously I’m not the only one to ask). A little embarrassed, I walked up and asked for a copy. The girl there got it for me and I asked why they kept it in lock-down. She said that guys are really embarrassed to buy it so they were just stealing it.A thought occurred to me, wouldn’t it be more humiliating to be caught stealing The Game?Ha,ha,ha,I remember when I bought that book.It was not locked up but I was going around register until cashier change to some guy.But after I thought “Yes, now guy cashier but when my turn comes,girl came back,I shouted “darn in my heart”.She said to me “you are perv”.I never heard that even when I bought playboy though.It’s definitely something embarrassing than caught buying porn.After I read this book.I covered this book with black plastic bag and hided under the bed.One time when I cam back from work.girl find the Game and she yelled at me for more than hour.It was the most embarrassing moment.Seriously,If girl find this book,she will creep out and you will be looked like a worst creature in the world.she never say anything about porn stuff.It did not creep out her,she just joked back.But pick up stuff creep girls out and you will be called scumbag.Getting caught pick up stuff is like,someone found your plastic surgery.I don’t know but learning this kind of stuff should be hush,hush secret.Because girls look at you like a drug addict or something.Does this book really help me?? Answer is simply “No”.I read Mystery’s e-book and DVDs.This is also just same like the Game.It may work some other guy,but it did not work for me.I looked around other stuff too.But I finally found really good advice.”You should learn from interaction.Women has answer,interaction with them is so much better than reading or watching pick-up stuff.”It was very true.I asked female friends and they helped me a lot.Cocky and funny did not help me at all.Reaction from girls was bad and they said you just being jerk.I learned observation is important.Look at facial expressions and tone of voice then you react to this and if you are bad,bad reaction comes back.It was best rehab from the game and PUA stuff.Stop reading and meet more people,do something fan.If you like that girl,just say I love you,if you did not say anything she does not know you like her not.If she like some Asian food,you may can start from lunch buddy.Then if she had a good time she will ask you take her to next place.Nice guy is nothing wrong,if you are not needy,it is fine.It is better than Jerk.PUA techniques may help some guys who wants to pick up many women.I don’t know but I found I am not this type of man.One time I asked helped to those stuff but it did not help me at all.I mean typical old Mystery Method and MM derivatives won’t help me at all.I don’t know  which category JT is in dating coach or PUA guru.He can turn the man to pick up guy or lover.It is up to the guys choice.I do believe reading and watching does not change you.If you are too busy guy and no female friends, maybe take workshop from JT is good solution.Stop reading and watching,learn from real person.Honestly,many of PUA stuff is provided by internet marketers.If they can not offer live training,you should discount that company’s advice.Some company focus on selling e-books and DVDs.Stop gaming,try to find the truth about you and her.If you found she did not like you or just you think as a friend.Move on and meet more people and then when you felt you like her and go to her and let’s find the truth.


Spatz Brumm May 19, 2012 at 6:48 pm

I loved reading the game but I could help but wish there was one for us women -how to pick up guys. Now THAT would be a good read. 


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